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Indirect Sales Partnerships
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Toolbox
Indirect Sales Partnerships Workbook, Tools, & Resources -
LessonsISP Week 1 - Strategy8 Topics
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Introduction to Indirect Sales Partnerships
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Indirect Sales Partnering Methodology - Part 1
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Indirect Sales Partnering Methodology - Part 2
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Common Landmines - Note to the CEO
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Organizing the Indirect Sales Partnering Function
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Organizational Partnering Plan (OPP)
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Strategic Partnering Plan (SPP)
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Indirect Sales Partnerships - Week #1 Homework
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Introduction to Indirect Sales Partnerships
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ISP Week 2 - Recruiting12 Topics
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Strategy Recap & Recruiting Introduction
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Partner Personas
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Partner Profiles
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Targeting Activities
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Targeting - LinkedIn Sales Navigator
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Targeting - Using Dripify.io
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Communications - Outreach Scripts
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Communications - Preparation Sheet
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Communications - Discovery Meetings
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Evaluation - 10 Standard Criteria
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Evaluation - Scoring Tool
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Indirect Sales Partnerships - Week #2 Homework
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Strategy Recap & Recruiting Introduction
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ISP Week 3 - Contracting9 Topics
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ISP Week 4 - Onboarding & Enablement8 Topics
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ISP Week 5 - Operations10 Topics
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ISP Week 6 - Implementation5 Topics
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End of Course QuizIndirect Sales Partnerships - End of Course Quiz1 Quiz
Lesson 2,
Topic 8
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Indirect Sales Partnerships – Week #1 Homework
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- Create a Strategic Partnering Plan (SPP) for your top partnering program, taking segmentation into account, if applicable. Most new partnering programs have approximately 5 SPPs, while mature partnering programs have as many as 20, or more.
Download the Strategic Partnering Plan (SPP) template from the course Resource Center.
“Every minute spent planning saves 10 minutes on execution.” ~Brian Tracy
