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Indirect Sales Partnerships
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Toolbox
Indirect Sales Partnerships Workbook, Tools, & Resources -
LessonsISP Week 1 - Strategy8 Topics
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Introduction to Indirect Sales Partnerships
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Indirect Sales Partnering Methodology - Part 1
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Indirect Sales Partnering Methodology - Part 2
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Common Landmines - Note to the CEO
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Organizing the Indirect Sales Partnering Function
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Organizational Partnering Plan (OPP)
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Strategic Partnering Plan (SPP)
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Indirect Sales Partnerships - Week #1 Homework
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Introduction to Indirect Sales Partnerships
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ISP Week 2 - Recruiting12 Topics
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Strategy Recap & Recruiting Introduction
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Partner Personas
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Partner Profiles
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Targeting Activities
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Targeting - LinkedIn Sales Navigator
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Targeting - Using Dripify.io
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Communications - Outreach Scripts
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Communications - Preparation Sheet
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Communications - Discovery Meetings
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Evaluation - 10 Standard Criteria
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Evaluation - Scoring Tool
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Indirect Sales Partnerships - Week #2 Homework
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Strategy Recap & Recruiting Introduction
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ISP Week 3 - Contracting9 Topics
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ISP Week 4 - Onboarding & Enablement8 Topics
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ISP Week 5 - Operations10 Topics
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ISP Week 6 - Implementation5 Topics
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End of Course QuizIndirect Sales Partnerships - End of Course Quiz1 Quiz
Lesson 2,
Topic 1
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Introduction to Indirect Sales Partnerships
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Video #1: Introduction to Indirect Sales Partnerships
- Overview of the PARTERNOMICS® Platform
- Overview of the PARTERNOMICS® courses and certifications
- Overview of the Partnering Foundations course
- Overview of the Indirect Sales Partnerships course
Questions to Consider:
- What was your greatest takeaway from this topical video?
- Did you complete the Partnering Foundations course?
- Have you engaged in the PARTNERNOMICS Collaboration Platform yet? If yes, in what way(s)?
- Are you currently following a partnering process, similar to the 6-phased Indirect Sales Partnerships process shared in the video? If yes, explain the steps.
- How familiar is your executive team with B2B partnership and program operations?
- Which of your executives are critical in supporting your overall partnership program? Why?
- If you have an existing partnership program in place, how would you rate its performance? Which of the phases shared need to be improved and why?