An organization’s core values are the guiding principles and traits that describe and steer behavior. A standard practice for identifying a company’s core values is to have…

 A company’s mission is its shorter-term purpose. Unlike a vision, which is 20+ years into the future and aspirational, a mission is set less than five years…

The Vision Element of the Strategic Partner Leadership Model (SPLM) consists of three critical parts, your company’s “vision,” “mission,” and “core values.” Each component must be clearly identified by the company’s leadership…

All of us have heard of the powerhouse company, Apple and its larger-than-life leader, Steve Jobs, that led the company for most of its years.…

The fifth and final imperative of partnership success is results! When it is all said and done, we choose to enter strategic partnerships so that…

The fourth imperative of partnership success is Esprit de Corps. Esprit de Corps is a French word that means “for the spirit of the group; or, to…

The second imperative for long-term partnership success is the alignment of “vision,” “mission,” “core values,” and “goals.” As I work with organizations from across the…

Trust:   “Trust is built in drops but lost in buckets.”  ~Kevin Plank, Founder of Under Armor  The first imperative for long-term partnership success is trust.…

The term “partner” is arguably one of the most overused words in business – similar to the word “strategic.” Many business leaders say they are…