Reply To: Go to Market and new partner onboarding

  • Mark Brigman

    August 15, 2023 at 3:58 pm

    Michael, this is awesome. Thanks for the great reply and I couldn’t agree more. It is critical to have full executive support and awareness in each of your partnering initiatives. The PARTNERNOMICS methodology encourages leaders to use an Organizational Partnering Plan (OPP) to align the stakeholders and create clarity on the strategy. And secondly, create Strategic Partnering Plans (SPP) to overtly identify each of the components you raised and more. Thanks for your contribution!