Today, our guest on The PARTNERNOMICS Show is Bob Moore, Co-Founder & CEO at Crossbeam, a collaborative data platform that helps companies build more valuable partnerships by discovering which customers and leads they have in common. Moore previously co-founded Stitch (Acquired by Talend in 2018) and RJMetrics (acquired by Adobe by way of Magento Commerce in 2016).
Topics Covered:
- Compensation: The average comp for a partnering pro in the US is $177k. Is this too high or too little?
- Failure: Some studies suggest that 80-90% of partners in a channel program provide no value. Why and what should be done to address this?
- Events: Has COVID caused us to rethink virtual events?
- Innovation: Is the “innovation process” different in an ecosystem-focused organization vs a traditional-minded org?